{"id":16803,"date":"2025-07-25T10:10:04","date_gmt":"2025-07-25T02:10:04","guid":{"rendered":"https:\/\/nativecamp.net\/zh-tw\/blog\/?p=16803"},"modified":"2025-07-24T09:10:59","modified_gmt":"2025-07-24T01:10:59","slug":"%e3%80%8c%e8%a9%95%e8%ab%96%e3%80%8d%e7%9a%84%e8%8b%b1%e8%aa%9e%e8%a9%b2%e5%a6%82%e4%bd%95%e8%a1%a8%e9%81%94%ef%bc%9f%e3%80%8c%e8%a9%95%e8%ab%96%e3%80%8d%e7%9b%b8%e9%97%9c%e7%89%87%e8%aa%9e%e4%b9%9f","status":"publish","type":"post","link":"https:\/\/nativecamp.net\/zh-tw\/blog\/16803\/","title":{"rendered":"\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u8a72\u5982\u4f55\u8868\u9054\uff1f\u300c\u8a55\u8ad6\u300d\u76f8\u95dc\u7247\u8a9e\u4e5f\u4e00\u4f75\u4ecb\u7d39"},"content":{"rendered":"

\u5927\u5bb6\u5728\u65e5\u5e38\u751f\u6d3b\u4e2d\u6703\u53c3\u8003<\/span>\u300c\u8a55\u8ad6\u300d<\/b>\u55ce\uff1f<\/span><\/p>\n

\u6211\u5011\u60f3\uff0c\u5728\u8cfc\u8cb7\u5546\u54c1\u3001\u6216\u4f7f\u7528\u670d\u52d9\u4e4b\u524d\uff0c\u5018\u82e5\u80fd\u53c3\u8003\u8cfc\u8cb7\u8005\u3001\u6216\u9ad4\u9a57\u8005\u7684\u771f\u5be6<\/span>\u300c\u8a55\u8ad6\u300d<\/b>\u7684\u8a71<\/span>\uff0c<\/b>\u5c0d\u81ea\u8eab\u5224\u65b7\u662f\u5426\u8981\u8cfc\u8cb7\u3001\u6216\u4f7f\u7528\u90fd\u5f88\u6709\u5e6b\u52a9\u5427\uff01\u751a\u81f3\u4e8b\u5be6\u4e0a\uff0c\u82f1\u8a9e\u5708\u7684\u670b\u53cb\u5011\u4e5f\u540c\u6a23\u6703\u53c3\u8003\u5b83\u5594\uff01<\/span><\/p>\n

\u300c\u8a55\u8ad6\u300d<\/b>\u5728\u82f1\u8a9e\u4e2d\u6709\u5404\u7a2e\u4e0d\u540c\u7684\u8aaa\u6cd5\uff0c\u800c\u9019\u6b21\u6587\u7ae0\uff0c\u6211\u5011\u5c31\u6253\u7b97\u642d\u914d\u4f8b\u53e5\uff0c<\/span>\u4ecb\u7d39\u5e7e\u7a2e\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f<\/span>\u7d66\u5927\u5bb6\u3002\u8acb\u5927\u5bb6\u52d9\u5fc5\u591a\u6b21\u5927\u8072\u6717\u8b80\u4f8b\u53e5\u3001\u8a18\u4f4f\u5b83\u5011\u3001\u4e26\u52a0\u4ee5\u7df4\u7fd2\u5594\uff01<\/span><\/p>\n

 <\/p>\n

\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f<\/b><\/h2>\n

 <\/p>\n

\u4e2d\u6587\u7684<\/span>\u300c\u8a55\u8ad6\u300d<\/b>\u662f\u4e00\u500b\u5e38\u88ab\u5927\u5bb6\u4f7f\u7528\u7684\u8a5e\u5f59\uff0c\u800c\u5728\u82f1\u8a9e\u5708\u7684\u65e5\u5e38\u751f\u6d3b\u4e2d\uff0c\u300c\u8a55\u8ad6\u300d\u4e5f\u88ab\u8996\u70ba\u662f\u4e00\u7a2e\u975e\u5e38\u91cd\u8981\u7684\u5224\u65b7\u4f9d\u64da\u3002\u597d\u6bd4\u8aaa\uff0c\u7b46\u8005\u76ee\u524d\u5c45\u4f4f\u7684\u82f1\u570b\uff0c\u5927\u5bb6\u7121\u8ad6\u662f\u7db2\u8def\u4e0a\u8cfc\u7269\u3001\u51fa\u9580\u65c5\u884c\u3001\u6216\u662f\u60f3\u4e86\u89e3\u66f8\u7c4d\u548c\u96fb\u5f71\u2026\u7b49\u6642\uff0c\u4fbf\u90fd\u6703\u53c3\u8003\u5176\u4ed6\u4eba\u7684\u8a55\u8ad6\u5f8c\u518d\u884c\u52d5\u3002<\/span><\/p>\n

\u96d6\u7136\u82f1\u8a9e\u4e2d\u6709\u8a31\u591a\u55ae\u5b57\u80fd\u8868\u9054\u51fa<\/span>\u300c\u8a55\u8ad6\u300d<\/b>\uff0c\u4f46\u9019\u6b21\u6587\u7ae0\u6211\u5011\u5c07\u91dd\u5c0d\u4ee5\u4e0b\u4e94\u500b\u55ae\u5b57<\/span>\u300creview\u300d\u3001\u300cword of mouth\u300d\u3001\u300ccomment\u300d\u3001\u300cfeedback\u300d\u3001\u300crating\u300d<\/b>\u9032\u884c\u4ecb\u7d39\u3001\u4e26\u9644\u4e0a\u4f8b\u53e5\u4f86\u8a73\u7d30\u8aaa\u660e\u5404\u81ea\u7684\u4f7f\u7528\u65b9\u6cd5\u3002<\/span><\/p>\n

 <\/p>\n

review<\/b><\/h3>\n

 <\/p>\n

\u5c0d\u61c9\u4e2d\u6587\u300c\u8a55\u8ad6\u300d<\/strong>\u7684\u82f1\u8a9e\u55ae\u5b57\u4e2d\uff0c\u6700\u5e38\u898b\u3001\u4e5f\u6700\u5e38\u4f7f\u7528\u7684\u5c31\u662f<\/span>\u300creview\u300d<\/b>\u5566\uff01<\/span><\/p>\n

\u6211\u5011\u60f3\uff0c\u5927\u5bb6\u5c0d\u9019\u500b\u55ae\u5b57\u90fd\u61c9\u8a72\u611f\u5230\u76f8\u7576\u719f\u6089\u5427\uff01<\/span><\/p>\n

\u96d6\u7136<\/span>\u300creview\u300d<\/b>\u672c\u8eab\u4e5f\u80fd\u4ee3\u8868\u300c\u5be9\u67e5\u3001\u5fa9\u7fd2<\/strong><\/span>\u300d<\/strong>\u7b49\u5176\u4ed6\u610f\u601d\uff0c\u4f46\u9019\u6b21\u6587\u7ae0\u4e2d\uff0c\u6211\u5011\u5c07\u805a\u7126\u65bc<\/span>\u5c0d\u4e8b\u7269\u7684<\/span>\u300c\u8a55\u50f9\u3001\u8a55\u8ad6\u300d<\/b>\u9019\u5c64\u9762\u4e0a<\/span>\u7684\u610f\u601d\u4f86\u89e3\u8aaa\u3002<\/span><\/p>\n

\u4f8b\u5982\uff0c\u5927\u5bb6\u5728\u8cfc\u7269\u7db2\u7ad9\u3001\u7f8e\u98df\u7db2\u7ad9\u4e0a\u505a\u7684\u300c\u8a55\u8ad6\u300d\u3001\u6216\u5728\u7db2\u8def\u4e0a\u770b\u5230\u67d0\u4e9b\u5546\u54c1\u3001\u670d\u52d9\u7684\u300c\u8a55\u50f9\u300d\u6642\uff0c\u4fbf\u90fd\u53ef\u4ee5\u4f7f\u7528<\/span>\u300creview\u300d<\/b>\u4f86\u8868\u9054\u3002\u53c8\u6216\u8005\uff0c\u7576\u60a8\u60f3\u627e\u67d0\u6a23\u6771\u897f\u7684\u300c\u8a55\u8ad6\u300d\u6642\uff0c\u4e5f\u53ef\u5728\u82f1\u8a9e\u7db2\u7ad9\u4e0a\u641c\u5c0b\u300creview \u5340\u300d\u3002<\/span><\/p>\n

\u6b64\u5916\uff0c\u5b83\u4e5f\u53ef\u4ee5\u8207\u8a31\u591a\u55ae\u5b57\u7d44\u5408\u3001\u4e26\u5f62\u6210\u591a\u7a2e\u7528\u6cd5\u3002\u4f8b\u5982\uff0c<\/span>\u300conline review\uff08\u7dda\u4e0a\u8a55\u8ad6\uff09\u300d<\/b>\u3001<\/b>\u300ccustomer review \/ consumer review\uff08\u9867\u5ba2\u7684\u8a55\u8ad6 \/ \u8a55\u50f9\uff09\u300d<\/b>\u3001<\/b>\u300cgive a review\uff08\u7d66\u4e88\u8a55\u50f9\uff09\u300d<\/b>\u3001\u6216<\/b>\u300ccheck the reviews\uff08\u67e5\u770b\u8a55\u8ad6\uff09\u300d<\/b>\u7b49\u2026\u7528\u6cd5\u3002<\/span><\/p>\n

I\u2019m reading the book reviews in the newspaper now.<\/b>
\n\u73fe\u5728\u6211\u6b63\u5728\u8b80\u5831\u7d19\u4e0a\u7684\u66f8\u8a55\u3002<\/span>
\n<\/b><\/h5>\n
Tom reviews all of the latest film releases.<\/b>
\n\u6e6f\u59c6\u8a55\u8ad6\u6240\u6709\u6700\u65b0\u4e0a\u6620\u7684\u96fb\u5f71\u3002<\/span>
\n<\/b><\/h5>\n
We’ve never had a good review in the movie press.<\/b>
\n\u6211\u5011\u5728\u96fb\u5f71\u5a92\u9ad4\u4e0a\u5f9e\u672a\u7372\u5f97\u904e\u597d\u8a55\u3002<\/span>
\n<\/b><\/h5>\n
The restaurant received bad reviews.<\/b>
\n\u8a72\u90a3\u5bb6\u9910\u5ef3\u6536\u5230\u4e86\u8ca0\u9762\u8a55\u50f9\u3002<\/span>
\n<\/b><\/h5>\n
I gave the movie a good review.<\/b>
\n\u6211\u7d66\u4e86\u6b64\u96fb\u5f71\u4e00\u500b\u597d\u8a55\u3002<\/span><\/h5>\n

 <\/p>\n

word of mouth<\/b><\/h3>\n

 <\/p>\n

\u5927\u5bb6\u4e5f\u53ef\u4ee5\u4f7f\u7528<\/span>\u300cword of mouth\u300d<\/b>\u4f86\u8868\u793a\u300c\u8a55\u8ad6\u300d<\/strong><\/span>\u3002<\/span><\/p>\n

\u5b83\u5728\u4e2d\u6587\u76f4\u8b6f\u70ba<\/span>\u300c\u5f9e\u5634\u88e1\u8aaa\u51fa\u7684\u8a71\u300d<\/b>\uff0c\u56e0\u6b64\u4e5f\u5f88\u5bb9\u6613\u8b93\u4eba\u806f\u60f3\u5230\u4e2d\u6587\u7684\u300c\u8a55\u8ad6\u300d\u5427\uff01\u5927\u5bb6\u4e5f\u53ef\u5f9e\u300cmouth\uff08\u5634\u5df4\uff09\u300d\u9019\u500b\u8a5e\u4e2d\u770b\u51fa\uff0c\u6b64\u7247\u8a9e\u5373\u4ee3\u8868<\/span>\u300c\u53e3\u7891\u3001\u53e3\u8033\u76f8\u50b3\u300d<\/b>\u7684\u610f\u601d\u3002<\/span><\/p>\n

\u7136\u800c\uff0c\u5b83\u5176\u5be6\u4e0d\u50c5\u9650\u65bc\u300c\u8a55\u50f9\u7528\u9014\u300d\uff0c\u50cf\u662f\u5730\u65b9\u6d41\u50b3\u4e0b\u4f86\u7684\u6c11\u9593\u6545\u4e8b\u3001\u6216\u8001\u5b57\u865f\u5e97\u4e2d\u4ee3\u4ee3\u76f8\u50b3\u7684\u79d8\u50b3\u79d8\u65b9\uff0c\u4e5f\u53ef\u4f7f\u7528\u300cword of mouth\u300d<\/strong>\u4f86\u8868\u9054\uff01<\/span><\/p>\n

\u6b64\u5916\uff0c\u5b83\u4e5f\u5e38\u642d\u914d<\/span>\u300cthrough\uff08\u900f\u904e\uff09\u300d\u3001\u300cby\uff08\u7d93\u7531\uff09\u300d\u3001\u300cvia\uff08\u7d93\u904e\uff09\u300d<\/b>\u9019\u4e9b\u8868\u793a\u300c\u624b\u6bb5\u300d\u7684\u55ae\u5b57\u4e00\u8d77\u4f7f\u7528\u3002\u751a\u81f3\u300cword of mouth\u300d<\/strong>\u4e5f\u5e38\u5728\u884c\u92b7\u8853\u8a9e\u4e2d\u88ab\u4f7f\u7528\u3001\u4e26\u6709\u6642\u88ab\u7e2e\u5beb\u70ba<\/span>\u300cWOM\u300d\u3001\u6216\u300cWOMM\uff08word-of-mouth marketing\uff09\u300d<\/b>\u3002\u5018\u82e5\u5927\u5bb6\u5c0d\u9019\u65b9\u9762\u6709\u8208\u8da3\u7684\u8a71\uff0c\u4e5f\u53ef\u4e00\u4f75\u8a18\u8d77\u4f86\u5594\uff01<\/span><\/p>\n

\u53e6\u5916\uff0c\u300cword of mouth\u300d\u4e5f\u53ef\u4ee5\u8207\u8a31\u591a\u55ae\u5b57\u7d44\u5408\u3001\u4e26\u5f62\u6210\u591a\u7a2e\u7528\u6cd5\u3002\u4f8b\u5982\uff0c<\/span>\u70ba\u4e86\u7279\u5225\u6307\u5728\u300c\u7dda\u4e0a\u8a55\u8ad6\u300d\u6642\u4f7f\u7528\u7684<\/span>\u300celectronic word of mouth\uff08\u7db2\u8def\u53e3\u7891\uff09\u300d<\/b>\uff0c<\/b>\u53c8\u6216\u8005\u662f<\/span>\u300cword of mouth recommendation\uff08\u53e3\u7891\u63a8\u85a6\uff09\u300d<\/b>\u3001<\/b>\u300cword of mouth advertising\uff08\u53e3\u7891\u5ba3\u50b3\uff09\u300d<\/b>\u7b49\u2026\u7528\u6cd5\u3002<\/span><\/p>\n

We learned of this great restaurant by word of mouth.<\/b>
\n\u6211\u5011\u900f\u904e\u53e3\u8033\u76f8\u50b3\u5f97\u77e5\u4e86\u9019\u9593\u5f88\u68d2\u7684\u9910\u5ef3\u3002<\/span>
\n<\/b><\/h5>\n
Of course, word of mouth is always a great source as well.<\/b>
\n\u7576\u7136\uff0c\u53e3\u8033\u76f8\u50b3\u4e5f\u662f\u4e00\u500b\u5f88\u68d2\u7684\u8cc7\u8a0a\u4f86\u6e90\u3002<\/span>
\n<\/b><\/h5>\n
Promote by word of mouth or by putting up posters in shop windows.<\/b>
\n\u900f\u904e\u53e3\u8033\u76f8\u50b3\u3001\u6216\u662f\u5728\u5e97\u9762\u6ae5\u7a97\u5f35\u8cbc\u6d77\u5831\u4f86\u9032\u884c\u5ba3\u50b3\u3002<\/span>
\n<\/b><\/h5>\n
Always research and interview any childcare situation yourself; do not rely solely on word of mouth.<\/b>
\n\u4e00\u5b9a\u8981\u89aa\u81ea\u8abf\u67e5\u548c\u63a1\u8a2a\u4efb\u4f55\u5152\u7ae5\u6258\u80b2\u60c5\u6cc1\uff0c\u4e0d\u8981\u53ea\u4f9d\u8cf4\u53e3\u8033\u76f8\u50b3\u3002<\/span>
\n<\/b><\/h5>\n
The more products they give away, the more word-of-mouth advertising they get.<\/b>
\n\u4ed6\u5011\u9001\u51fa\u8d8a\u591a\u7522\u54c1\uff0c\u5c31\u7372\u5f97\u8d8a\u591a\u53e3\u7891\u5ba3\u50b3\u3002<\/span><\/h5>\n

 <\/p>\n

comment<\/b><\/h3>\n

 <\/p>\n

\u300ccomment\u300d<\/b>\u4e5f\u662f\u4e00\u500b\u80fd\u8868\u793a\u51fa\u300c\u8a55\u8ad6\u300d<\/strong>\u610f\u601d\u7684\u82f1\u8a9e\u55ae\u5b57\u3002<\/span><\/p>\n

\u5018\u82e5\u5927\u5bb6\u5c07\u5b83\u8207 Instagram\u3001Facebook\u3001Twitter\u3001YouTube\u3001Twitch \u7b49\u5e73\u53f0\u4e0a\u7684\u300c\u7559\u8a00\u300d\u505a\u5370\u8c61\u9023\u7d50\u7684\u8a71\uff0c\u4fbf\u6703\u66f4\u5bb9\u6613\u7406\u89e3\u5b83\u7684\u4f7f\u7528\u65b9\u6cd5\u5594\uff01<\/span><\/p>\n

We haven’t gotten any comments on the new design.<\/b>
\n\u6211\u5011\u9084\u6c92\u6709\u6536\u5230\u4efb\u4f55\u5c0d\u65b0\u8a2d\u8a08\u7684\u8a55\u8ad6\u3002<\/span>
\n<\/b><\/h5>\n
We’ve received positive comments from many of our readers.<\/b>
\n\u6211\u5011\u6536\u5230\u4e86\u8a31\u591a\u8b80\u8005\u7684\u6b63\u9762\u8a55\u50f9\u3002<\/span>
\n<\/b><\/h5>\n
The newly opened Taiwanese restaurant received positive comments on Twitter.<\/b>
\n\u525b\u958b\u5e55\u7684\u53f0\u7063\u9910\u5ef3\u5728\u63a8\u7279\u4e0a\u7372\u5f97\u4e86\u597d\u8a55\u3002<\/span>
\n<\/b><\/h5>\n
Let\u2019s read a comment before discussing the new marketing strategy.<\/b>
\n\u5728\u8a0e\u8ad6\u65b0\u7684\u884c\u92b7\u7b56\u7565\u4e4b\u524d\uff0c\u6211\u5011\u5148\u8b80\u4e00\u5247\u8a55\u8ad6\u5427\u3002<\/span><\/h5>\n

 <\/p>\n

feedback<\/b><\/h3>\n

 <\/p>\n

\u300cfeedback\u300d<\/strong>\u4e5f\u662f\u4e00\u500b\u53ef\u4ee5\u8868\u793a\u51fa\u300c\u8a55\u8ad6\u300d<\/strong>\u610f\u601d\u7684\u55ae\u5b57\uff0c\u6709\u6642\u5b83\u6703\u7e2e\u5beb\u70ba\u300cFB\u300d<\/strong>\u3001\u4e26\u5e38\u898b\u65bc\u5546\u696d\u5834\u5408\u4e2d\u3002<\/span><\/p>\n

\u300cfeedback\u300d<\/b>\u662f\u6307\u7684\u5c0d\u67d0\u4ef6\u4e8b\u60c5\u7684<\/span>\u300c\u610f\u898b\u300d\u3001\u6216\u300c\u56de\u994b\u8cc7\u8a0a\u300d<\/b>\u3002<\/span><\/p>\n

We were getting some feedback from the customer.<\/b>
\n\u6211\u5011\u6536\u5230\u4e86\u4e00\u4e9b\u9867\u5ba2\u7684\u610f\u898b\u56de\u994b\u3002<\/span>
\n<\/b><\/h5>\n
We appreciate all feedback from our customers.<\/b>
\n\u6211\u5011\u611f\u8b1d\u4f86\u81ea\u9867\u5ba2\u7684\u6240\u6709\u56de\u994b\u3002<\/span>
\n<\/b><\/h5>\n
The feedback was not so good, but actually, the restaurant was great.<\/b>
\n\u53cd\u994b\u8cc7\u8a0a\u4e26\u4e0d\u592a\u597d\uff0c\u4f46\u4e8b\u5be6\u4e0a\uff0c\u90a3\u5bb6\u9910\u5ef3\u5f88\u68d2\u3002<\/span><\/h5>\n

 <\/p>\n

rating<\/b><\/h3>\n

 <\/p>\n

\u300crating\u300d\u4ee3\u8868\u300c\u8a55\u7d1a\u3001\u5206\u7d1a\u300d\u7684\u610f\u601d<\/b>\u3001\u4e26\u662f\u4e00\u7a2e\u76f8\u7576\u63a5\u8fd1\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u55ae\u5b57\u3002\u5176\u4e2d\u5b83\u7279\u5225\u662f\u6307\u5728\u8a55\u8ad6\u7db2\u7ad9\u4e0a\u4ee5\u300c\u6578\u5b57\u3001\u6216\u661f\u7b49\u300d\u6240\u986f\u793a\u7684\u300c\u8a55\u5206\u503c\u300d<\/strong>\u3002<\/span><\/p>\n

How would you rate their food?<\/b>
\n\u4f60\u5982\u4f55\u8a55\u7d1a\u4ed6\u5011\u7684\u98df\u7269\u5462\uff1f<\/span>
\n<\/b><\/h5>\n
The hotel has a 4-star rating.<\/b>
\n\u8a72\u9152\u5e97\u70ba\u56db\u661f\u7d1a\u8a55\u50f9\u3002<\/span>
\n<\/b><\/h5>\n
Please give us a rating.<\/b>
\n\u8acb\u7d66\u6211\u5011\u4e00\u500b<\/span>\u8a55\u50f9\uff08\uff1d\u8a55\u7d1a\u5206\u6578\uff09<\/span>\u3002<\/span><\/h5>\n

 <\/p>\n

\u300c\u8a55\u8ad6\u300d\u76f8\u95dc\u7684\u82f1\u8a9e\u7247\u8a9e<\/b><\/h3>\n

 <\/p>\n

\u7b2c\u4e00\u500b\u8981\u4ecb\u7d39\u7684\u300c\u8a55\u8ad6\u300d\u76f8\u95dc\u7247\u8a9e\u70ba<\/span>\u300cgo viral\u300d<\/b>\u3001\u4e26<\/span>\u4ee3\u8868<\/span>\u300c\u8fc5\u901f\u50b3\u958b<\/b>\u300d\u7684\u610f\u601d\u3002<\/span><\/p>\n

\u96d6\u7136<\/span>\u300cviral\u300d\u539f\u610f\u70ba\u300c\u75c5\u6bd2\u6027\u7684\u300d<\/b>\uff0c\u4f46\u7576\u5b83\u7528\u65bc\u7db2\u8def\u6642\uff0c\u901a\u5e38\u662f\u6307\u8cc7\u8a0a\u5728\u77ed\u6642\u9593\u5167\u300c\u8fc5\u901f\u64f4\u6563\u300d<\/strong>\u7684\u610f\u601d\u3002\u597d\u6bd4\u8aaa\uff0c<\/span>\u300cgo viral<\/b>\u300d\u4fbf\u5e38\u7528\u4f86\u5f62\u5bb9\u56e0\u8a55\u8ad6\u800c<\/span>\u300c\u7206\u7d05\u300d\u3001<\/b>\u6216<\/span>\u300c\u5728\u7db2\u8def\u4e0a\u760b\u50b3\u300d<\/b>\u7684\u60c5\u6cc1<\/span>\u3002\u8acb\u5927\u5bb6\u52d9\u5fc5\u8a18\u4e0b\u5b83\uff01<\/span><\/p>\n

\u6b64\u5916\uff0c\u53e6\u4e00\u500b\u76f8\u95dc\u8aaa\u6cd5\u70ba<\/span>\u300cI heard it on the grapevine.\uff08\u6211\u5728\u5c0f\u9053\u6d88\u606f\u4e2d\u807d\u5230\uff09\u300d<\/b>\u3002<\/span><\/p>\n

\u96d6\u7136<\/span>\u300cgrapevine\u300d\u539f\u610f\u70ba\u300c\u8461\u8404\u85e4\u8513\u300d<\/b>\uff0c\u4f46\u5728\u5f8c\u4f86\u53c8\u884d\u751f\u51fa<\/span>\u300c\u5c0f\u9053\u6d88\u606f\u3001\u4eba\u50b3\u4eba\u300d<\/b>\u9019\u500b\u900f\u904e\u300c\u8a55\u8ad6\u300d\u800c\u5f97\u77e5\u7684\u8cc7\u8a0a\u7684\u610f\u601d\u3002<\/span><\/p>\n

 <\/p>\n

\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f \u7e3d\u7d50<\/b><\/h2>\n

 <\/p>\n

\u5927\u5bb6\u89ba\u5f97\u600e\u9ebc\u6a23\u5462\uff1f<\/span><\/p>\n

\u9019\u6b21\u6587\u7ae0\uff0c\u6211\u5011\u4ecb\u7d39\u4e86\u300c\u8a55\u8ad6\u300d<\/strong>\u7684\u5404\u7a2e\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f\u3001\u4e26\u642d\u914d\u4f8b\u53e5\u4f86\u5e6b\u52a9\u5927\u5bb6\u7406\u89e3\u5404\u81ea\u7684\u7528\u6cd5\u3002<\/span><\/p>\n

\u4e2d\u6587\u7684\u300c\u8a55\u8ad6\u300d<\/strong>\u662f\u4e00\u500b\u5728\u5404\u7a2e\u60c5\u5883\u4e0b\u90fd\u80fd\u4f7f\u7528\u7684\u4fbf\u5229\u8a5e\u5f59\uff0c\u800c\u5728\u82f1\u8a9e\u4e16\u754c\u4e2d\u7684\u5b83\u4e5f\u662f\u5982\u6b64\uff01\u8acb\u5927\u5bb6\u52d9\u5fc5\u591a\u6b21\u5927\u8072\u6717\u8b80\u4f8b\u53e5\u3001\u8a18\u4e0b\u4f86\u3001\u4e26\u5be6\u969b\u904b\u7528\u770b\u770b\u5427\uff01<\/span><\/p>\n

\u5018\u82e5\u60a8\u80fd\u5920\u6839\u64da\u4e0d\u540c\u60c5\u5883\uff0c\u9748\u6d3b\u4f7f\u7528\u9019\u4e9b\u55ae\u5b57\u548c\u8868\u9054\u65b9\u5f0f\u7684\u8a71\uff0c\u4e0d\u50c5\u80fd\u62d3\u5c55\u81ea\u8eab\u7684\u82f1\u8a9e\u8868\u9054\u80fd\u529b\uff0c\u4e5f\u6703\u8b93\u5916\u570b\u4eba\u89ba\u5f97\u300c\u5594\uff01\u9019\u500b\u4eba\u61c2\u5f97\u8fa8\u5225\u4f7f\u7528\u5f88\u591a\u4e0d\u540c\u7684\u8aaa\u6cd5\u300d\u5594\uff01<\/span><\/p>\n

\u6b64\u5916\uff0c\u5018\u82e5\u5927\u5bb6\u9084\u60f3\u300c\u66f4\u6df1\u5165\u5b78\u7fd2\u9019\u4e9b\u8a55\u8ad6\u76f8\u95dc\u7684\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f\u300d\u3001\u6216\u300c\u60f3\u4e86\u89e3\u5916\u570b\u4eba\u5be6\u969b\u4f7f\u7528\u7684\u60c5\u6cc1\u300d\u7684\u8a71\uff0c\u6211\u5011\u4fbf\u5efa\u8b70\u60a8\u4e0d\u59a8\u8a66\u8a66\u300cNativeCamp\u300d\u7684\u7dda\u4e0a\u82f1\u8a9e\u6703\u8a71\u8ab2\u7a0b\u3002<\/span><\/p>\n

\u8ab2\u5802\u4e2d\uff0c\u60a8\u53ef\u8a9e\u6bcd\u8a9e\u8b1b\u5e2b\u9032\u884c\u300c\u4e00\u5c0d\u4e00\u300d\u7684\u5c0d\u8ac7\uff0c\u9019\u9664\u4e86\u80fd\u8b93\u60a8\u7df4\u7fd2\u9019\u6b21\u5b78\u5230\u7684\u300c\u8a55\u8ad6\u300d\u82f1\u8a9e\u8868\u9054\u4e4b\u5916\uff0c\u751a\u81f3\u4e5f\u80fd\u9032\u4e00\u6b65\u5b78\u7fd2\u5176\u4ed6\u76f8\u4f3c\uff0c\u4e14\u9700\u8981\u8fa8\u5225\u5834\u5408\u4f7f\u7528\u7684\u55ae\u5b57\u548c\u8868\u9054\u65b9\u5f0f\u5594\uff01<\/span><\/p>\n

\u8acb\u5927\u5bb6\u52d9\u5fc5\u76e1\u60c5\u6d3b\u7528\u9019\u4e9b\u8ab2\u7a0b\uff0c\u4f86\u5e6b\u52a9\u60a8\u7684\u82f1\u8a9e\u5b78\u7fd2\u66f4\u4e0a\u4e00\u5c64\u6a13\u5427\uff01<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

\u5927\u5bb6\u5728\u65e5\u5e38\u751f\u6d3b\u4e2d\u6703\u53c3\u8003\u300c\u8a55\u8ad6\u300d\u55ce\uff1f \u6211\u5011\u60f3\uff0c\u5728\u8cfc\u8cb7\u5546\u54c1\u3001\u6216\u4f7f\u7528\u670d\u52d9\u4e4b\u524d\uff0c\u5018\u82e5\u80fd\u53c3\u8003\u8cfc\u8cb7\u8005\u3001\u6216\u9ad4\u9a57\u8005\u7684\u771f\u5be6\u300c\u8a55\u8ad6\u300d\u7684\u8a71\uff0c\u5c0d\u81ea\u8eab\u5224\u65b7\u662f\u5426\u8981\u8cfc\u8cb7\u3001\u6216\u4f7f\u7528\u90fd\u5f88\u6709\u5e6b\u52a9\u5427\uff01\u751a\u81f3\u4e8b\u5be6\u4e0a\uff0c\u82f1\u8a9e\u5708\u7684\u670b\u53cb\u5011\u4e5f\u540c\u6a23\u6703\u53c3\u8003\u5b83\u5594\uff01 \u300c\u8a55\u8ad6\u300d\u5728\u82f1\u8a9e\u4e2d\u6709\u5404\u7a2e\u4e0d\u540c\u7684\u8aaa\u6cd5\uff0c\u800c\u9019\u6b21\u6587\u7ae0\uff0c\u6211\u5011\u5c31\u6253\u7b97\u642d\u914d\u4f8b\u53e5\uff0c\u4ecb\u7d39\u5e7e\u7a2e\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f\u7d66\u5927\u5bb6\u3002\u8acb\u5927\u5bb6\u52d9\u5fc5\u591a\u6b21\u5927\u8072\u6717\u8b80\u4f8b\u53e5\u3001\u8a18\u4f4f\u5b83\u5011\u3001\u4e26\u52a0\u4ee5\u7df4\u7fd2\u5594\uff01   \u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u8868\u9054\u65b9\u5f0f   \u4e2d\u6587\u7684\u300c\u8a55\u8ad6\u300d\u662f\u4e00\u500b\u5e38\u88ab\u5927\u5bb6\u4f7f\u7528\u7684\u8a5e\u5f59\uff0c\u800c\u5728\u82f1\u8a9e\u5708\u7684\u65e5\u5e38\u751f\u6d3b\u4e2d\uff0c\u300c\u8a55\u8ad6\u300d\u4e5f\u88ab\u8996\u70ba\u662f\u4e00\u7a2e\u975e\u5e38\u91cd\u8981\u7684\u5224\u65b7\u4f9d\u64da\u3002\u597d\u6bd4\u8aaa\uff0c\u7b46\u8005\u76ee\u524d\u5c45\u4f4f\u7684\u82f1\u570b\uff0c\u5927\u5bb6\u7121\u8ad6\u662f\u7db2\u8def\u4e0a\u8cfc\u7269\u3001\u51fa\u9580\u65c5\u884c\u3001\u6216\u662f\u60f3\u4e86\u89e3\u66f8\u7c4d\u548c\u96fb\u5f71\u2026\u7b49\u6642\uff0c\u4fbf\u90fd\u6703\u53c3\u8003\u5176\u4ed6\u4eba\u7684\u8a55\u8ad6\u5f8c\u518d\u884c\u52d5\u3002 \u96d6\u7136\u82f1\u8a9e\u4e2d\u6709\u8a31\u591a\u55ae\u5b57\u80fd\u8868\u9054\u51fa\u300c\u8a55\u8ad6\u300d\uff0c\u4f46\u9019\u6b21\u6587\u7ae0\u6211\u5011\u5c07\u91dd\u5c0d\u4ee5\u4e0b\u4e94\u500b\u55ae\u5b57\u300creview\u300d\u3001\u300cword of mouth\u300d\u3001\u300ccomment\u300d\u3001\u300cfeedback\u300d\u3001\u300crating\u300d\u9032\u884c\u4ecb\u7d39\u3001\u4e26\u9644\u4e0a\u4f8b\u53e5\u4f86\u8a73\u7d30\u8aaa\u660e\u5404\u81ea\u7684\u4f7f\u7528\u65b9\u6cd5\u3002   review   \u5c0d\u61c9\u4e2d\u6587\u300c\u8a55\u8ad6\u300d\u7684\u82f1\u8a9e\u55ae\u5b57\u4e2d\uff0c\u6700\u5e38\u898b\u3001\u4e5f\u6700\u5e38\u4f7f\u7528\u7684\u5c31\u662f\u300creview\u300d\u5566\uff01 \u6211\u5011\u60f3\uff0c\u5927\u5bb6\u5c0d\u9019\u500b\u55ae\u5b57\u90fd\u61c9\u8a72\u611f\u5230\u76f8\u7576\u719f\u6089\u5427\uff01 \u96d6\u7136\u300creview\u300d\u672c\u8eab\u4e5f\u80fd\u4ee3\u8868\u300c\u5be9\u67e5\u3001\u5fa9\u7fd2\u300d\u7b49\u5176\u4ed6\u610f\u601d\uff0c\u4f46\u9019\u6b21\u6587\u7ae0\u4e2d\uff0c\u6211\u5011\u5c07\u805a\u7126\u65bc\u5c0d\u4e8b\u7269\u7684\u300c\u8a55\u50f9\u3001\u8a55\u8ad6\u300d\u9019\u5c64\u9762\u4e0a\u7684\u610f\u601d\u4f86\u89e3\u8aaa\u3002 \u4f8b\u5982\uff0c\u5927\u5bb6\u5728\u8cfc\u7269\u7db2\u7ad9\u3001\u7f8e\u98df\u7db2\u7ad9\u4e0a\u505a\u7684\u300c\u8a55\u8ad6\u300d\u3001\u6216\u5728\u7db2\u8def\u4e0a\u770b\u5230\u67d0\u4e9b\u5546\u54c1\u3001\u670d\u52d9\u7684\u300c\u8a55\u50f9\u300d\u6642\uff0c\u4fbf\u90fd\u53ef\u4ee5\u4f7f\u7528\u300creview\u300d\u4f86\u8868\u9054\u3002\u53c8\u6216\u8005\uff0c\u7576\u60a8\u60f3\u627e\u67d0\u6a23\u6771\u897f\u7684\u300c\u8a55\u8ad6\u300d\u6642\uff0c\u4e5f\u53ef\u5728\u82f1\u8a9e\u7db2\u7ad9\u4e0a\u641c\u5c0b\u300creview \u5340\u300d\u3002 \u6b64\u5916\uff0c\u5b83\u4e5f\u53ef\u4ee5\u8207\u8a31\u591a\u55ae\u5b57\u7d44\u5408\u3001\u4e26\u5f62\u6210\u591a\u7a2e\u7528\u6cd5\u3002\u4f8b\u5982\uff0c\u300conline review\uff08\u7dda\u4e0a\u8a55\u8ad6\uff09\u300d\u3001\u300ccustomer review \/ consumer review\uff08\u9867\u5ba2\u7684\u8a55\u8ad6 \/ \u8a55\u50f9\uff09\u300d\u3001\u300cgive a review\uff08\u7d66\u4e88\u8a55\u50f9\uff09\u300d\u3001\u6216\u300ccheck the reviews\uff08\u67e5\u770b\u8a55\u8ad6\uff09\u300d\u7b49\u2026\u7528\u6cd5\u3002 I\u2019m reading the book reviews in the newspaper now. \u73fe\u5728\u6211\u6b63\u5728\u8b80\u5831\u7d19\u4e0a\u7684\u66f8\u8a55\u3002 Tom reviews all of the latest film releases. \u6e6f\u59c6\u8a55\u8ad6\u6240\u6709\u6700\u65b0\u4e0a\u6620\u7684\u96fb\u5f71\u3002 We’ve never had a good review in the movie press. \u6211\u5011\u5728\u96fb\u5f71\u5a92\u9ad4\u4e0a\u5f9e\u672a\u7372\u5f97\u904e\u597d\u8a55\u3002 The restaurant received bad reviews. \u8a72\u90a3\u5bb6\u9910\u5ef3\u6536\u5230\u4e86\u8ca0\u9762\u8a55\u50f9\u3002 I gave the movie a good review. \u6211\u7d66\u4e86\u6b64\u96fb\u5f71\u4e00\u500b\u597d\u8a55\u3002   word of mouth   \u5927\u5bb6\u4e5f\u53ef\u4ee5\u4f7f\u7528\u300cword of mouth\u300d\u4f86\u8868\u793a\u300c\u8a55\u8ad6\u300d\u3002 \u5b83\u5728\u4e2d\u6587\u76f4\u8b6f\u70ba\u300c\u5f9e\u5634\u88e1\u8aaa\u51fa\u7684\u8a71\u300d\uff0c\u56e0\u6b64\u4e5f\u5f88\u5bb9\u6613\u8b93\u4eba\u806f\u60f3\u5230\u4e2d\u6587\u7684\u300c\u8a55\u8ad6\u300d\u5427\uff01\u5927\u5bb6\u4e5f\u53ef\u5f9e\u300cmouth\uff08\u5634\u5df4\uff09\u300d\u9019\u500b\u8a5e\u4e2d\u770b\u51fa\uff0c\u6b64\u7247\u8a9e\u5373\u4ee3\u8868\u300c\u53e3\u7891\u3001\u53e3\u8033\u76f8\u50b3\u300d\u7684\u610f\u601d\u3002 \u7136\u800c\uff0c\u5b83\u5176\u5be6\u4e0d\u50c5\u9650\u65bc\u300c\u8a55\u50f9\u7528\u9014\u300d\uff0c\u50cf\u662f\u5730\u65b9\u6d41\u50b3\u4e0b\u4f86\u7684\u6c11\u9593\u6545\u4e8b\u3001\u6216\u8001\u5b57\u865f\u5e97\u4e2d\u4ee3\u4ee3\u76f8\u50b3\u7684\u79d8\u50b3\u79d8\u65b9\uff0c\u4e5f\u53ef\u4f7f\u7528\u300cword of mouth\u300d\u4f86\u8868\u9054\uff01 \u6b64\u5916\uff0c\u5b83\u4e5f\u5e38\u642d\u914d\u300cthrough\uff08\u900f\u904e\uff09\u300d\u3001\u300cby\uff08\u7d93\u7531\uff09\u300d\u3001\u300cvia\uff08\u7d93\u904e\uff09\u300d\u9019\u4e9b\u8868\u793a\u300c\u624b\u6bb5\u300d\u7684\u55ae\u5b57\u4e00\u8d77\u4f7f\u7528\u3002\u751a\u81f3\u300cword of mouth\u300d\u4e5f\u5e38\u5728\u884c\u92b7\u8853\u8a9e\u4e2d\u88ab\u4f7f\u7528\u3001\u4e26\u6709\u6642\u88ab\u7e2e\u5beb\u70ba\u300cWOM\u300d\u3001\u6216\u300cWOMM\uff08word-of-mouth marketing\uff09\u300d\u3002\u5018\u82e5\u5927\u5bb6\u5c0d\u9019\u65b9\u9762\u6709\u8208\u8da3\u7684\u8a71\uff0c\u4e5f\u53ef\u4e00\u4f75\u8a18\u8d77\u4f86\u5594\uff01 \u53e6\u5916\uff0c\u300cword of mouth\u300d\u4e5f\u53ef\u4ee5\u8207\u8a31\u591a\u55ae\u5b57\u7d44\u5408\u3001\u4e26\u5f62\u6210\u591a\u7a2e\u7528\u6cd5\u3002\u4f8b\u5982\uff0c\u70ba\u4e86\u7279\u5225\u6307\u5728\u300c\u7dda\u4e0a\u8a55\u8ad6\u300d\u6642\u4f7f\u7528\u7684\u300celectronic word of mouth\uff08\u7db2\u8def\u53e3\u7891\uff09\u300d\uff0c\u53c8\u6216\u8005\u662f\u300cword of mouth recommendation\uff08\u53e3\u7891\u63a8\u85a6\uff09\u300d\u3001\u300cword of mouth advertising\uff08\u53e3\u7891\u5ba3\u50b3\uff09\u300d\u7b49\u2026\u7528\u6cd5\u3002 We learned of this great restaurant by word … Continue reading 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